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HI, I'M HUMA MOBIN

Cannes Lions See It Be It Cohort 2023
Highest Ranking Creative in Pakistan - Campaign Brief Asia 2020
No. 15 Creative Writer Globally - ADC One Club Awards 2020
Top 150 Creative in South Asia - Campaign Brief Asia 2018

Huma has always been breaking boundaries. She is the Highest Ranking Creative in Pakistan, in 2020 and is currently the most-awarded Female Creative Director in Pakistan. Huma is a partner at Contentory Inc., but she's planning on expanding her horizon by seeking a global role. Keeping up with her international commitments, Huma plans to break more boundaries in the years to come.


Huma has uses her abilities to create socially impactful campaigns with ground-breaking results with almost little to no media budgets winning more than 200 International Awards including Cannes Lions, Clios, D&AD and more. Her most notable campaign is Truck Art Childfinder, which helped locate 8 missing children, UNWomen #BridalUniform (#56 on WARC100) and Waxing Lady Tutorials which got a shortlist in Cannes Lions 2023.


Huma is a Cannes Lions See It Be It (2023) alumini, a TEDx speaker, a guest lecturer in prestigious universities including The University of Florida and has served on juries. 


A mother of two, Huma strongly advocates mental health and working mothers. She uses her platform and position to hire mothers mostly providing a baby-friendly environment in her office.

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DUBAI LYNX 2017

My experience at Dubai Lynx 2017 was nothing short of mind-blowing. Surrounded by budding creatives and people from around globe presenting their works and interacting was an event I was glad to be a part of. 
The most amazing moment for me was seeing my work being displayed and while taking selfies, two people approached me asking me about it. Once I excitedly explained the project we exchanged niceties and cards. At a closer look of the card, I found out that I've chatted to the stars of the show, the Cocacola lead of MENA region.

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CANNES LIONS 2023

Huma got selected for Cannes Lions See It Be It Program 2023, a program aimed to empower female creatives from around the world. Out of 100s of applicants only 16 deserving female creatives are selected and invited to come for this program held in Cannes.

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